Strong branding will affect your success in promoting your affiliate product. For an authority blog, branding is important because it is what will make the blog authoritative.
In fact, branding is important in any business. Take for instance, when you hear about Google, what will come in your mind? Search engine. When you hear about Facebook, what will come in your mind? Social network.
If you can brand your blog so that people can associate your blog with your niche every time they hear about your blog, you’ve successfully made your blog an authority. And it will be easy to promote affiliate product on your blog.
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